International Journal of Islamic Marketing and Branding (IJIMB)

International Journal of Islamic Marketing and Branding

2024 Vol.6 No.2

Book Review

Pages Title and author(s)
95-116Halal food consumption intention: a dual theoretical approach in a non-Muslim context in Ghana
Edward Markwei Martey
DOI: 10.1504/IJIMB.2024.141980
117-142Factors influencing users to adapt Shariah mobile financial services in an emerging economy: a case study on Bangladesh
Salma Akter; Zawadul Hoque Chowdhury; Taj Ashrafi
DOI: 10.1504/IJIMB.2024.141982
143-158The impact of social media influencers on Kuwaiti women's brand attitude and consumption behaviour
Doha Saleh Almutawaa; Hamad AlWazzan
DOI: 10.1504/IJIMB.2024.141983
159-179Enhancing community health sustainability through the use of Maqasid Al-Shariah theory
Ahasanul Haque; Noor Hazilah Abd Manaf; Md Nazim Uddin; Naznin Akther; Aida Mokhtar
DOI: 10.1504/IJIMB.2024.141988

 

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