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  1. International Journal of Islamic Marketing and Branding
  2. Published issues
  3. 2017 Vol.2 No.3
International Journal of Islamic Marketing and Branding (IJIMB)

International Journal of Islamic Marketing and Branding

2017 Vol.2 No.3


Pages Title and author(s)
171-179The influence of transnationality on consumers boycotting behaviour
Omar Al Serhan
DOI: 10.1504/IJIMB.2017.087940
180-199Brand management in religious markets: the brand personality dimensionality of Islamic professional sports
Ali Homaid Al-Hajla
DOI: 10.1504/IJIMB.2017.087942
200-214Determinants of online purchase intention: a study of Emirati consumers
Bikramjit Rishi; Abdul Hadi M. Al Khasawneh
DOI: 10.1504/IJIMB.2017.087967
215-231Muslim service quality dimensions in the tourism and hospitality industry: construct development and measurement validation
Riyad Eid; Ali Ahmed Abdelkader
DOI: 10.1504/IJIMB.2017.087983
232-246Comparative analysis of Islamic quality standard hotels in Malaysia and Indonesia
Nor'Ain Othman; Vanessa Gaffar; Heri Puspito Diyah Setiyorini
DOI: 10.1504/IJIMB.2017.087989
247-254Pedagogical reflections on Islamic marketing education in business schools: a sample outline
Noha El-Bassiouny
DOI: 10.1504/IJIMB.2017.087990

 

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