
International Journal of Electronic Marketing and Retailing
2014 Vol.6 No.1
![]() |
Pages | Title and author(s) |
4-27 | The latent potential of virtual communities as brand missionaries: implications from US and Korean bloggersSoonkwan Hong; Michael S. Minor DOI: 10.1504/IJEMR.2014.064875 |
28-51 | Examining online channel selection behaviour among social media shoppers: a PLS analysisSajad Rezaei; Wan Khairuzzaman Wan Ismail DOI: 10.1504/IJEMR.2014.064876 |
52-71 | Impact of store image on store loyalty and purchase intention: does it vary across gender?Gopal Das DOI: 10.1504/IJEMR.2014.064877 |
72-87 | The quality of websites and their impact on economic performance: the case of nurseries and gardening companies in the Italian 'Mezzogiorno' regionsEmanuele Schimmenti; Antonino Galati; Valeria Borsellino DOI: 10.1504/IJEMR.2014.064880 |