International Journal of Electronic Customer Relationship Management (IJECRM)

International Journal of Electronic Customer Relationship Management

2008 Vol.1 No.4


Pages Title and author(s)
327-340Leveraging customer knowledge: a comparative study of eCRM functionality and its use in e-commerce websites
Yong-Mi Kim, Suliman Hawamdeh
DOI: 10.1504/IJECRM.2008.018806
341-353The application of process modelling and simulation techniques to analysing the impact of CRM implementation
Dotun Adebanjo
DOI: 10.1504/IJECRM.2008.018807
354-373The adoption of Customer Relationship Management (CRM): an empirical study on Iranian firms
A. Keramati, J. Toufighi Zavareh, A. Ellioon, H. Moshki, S. Sajjadiani
DOI: 10.1504/IJECRM.2008.018808
374-389Achieving agility in supply chains with the help of IT
T. Tuominen, N. Kitaygorodskaya, P. Helo
DOI: 10.1504/IJECRM.2008.018809
390-401A distribution method for bullwhip reduction
Mahyar Eftekhar, Ahmad Makui, Kenth Lumsden
DOI: 10.1504/IJECRM.2008.018810
402-420Investigating of the causal relationship among Relational Selling Behaviours, Cause-Related Marketing and Consumer Value in the resort hotel
Tser-Yieth Chen, Wei-Nown Sung, Kuang-Cheng Chen, Ghi-Hsun Liang
DOI: 10.1504/IJECRM.2008.018811

 

Return to top