International Journal of Business Competition and Growth (IJBCG)

International Journal of Business Competition and Growth

2025 Vol.10 No.1

Editorial: Changing digital landscape and marketing transformation

Pages Title and author(s)
4-18Unveiling the nexus: the interplay of big data, entrepreneurial orientation and firm performance in India
Archana Sarbhai
DOI: 10.1504/IJBCG.2025.146827
19-35Smart ordering: assessing customer satisfaction towards AI-assisted food ordering and delivery management systems
Hardaman Singh Bhinder
DOI: 10.1504/IJBCG.2025.146825
36-47Substituting Styrofoam food containers with paper food containers for entrepreneurial opportunity among Nigerian youths
Isidore Ekpe; Victor Chidiebere Adim; Godwin Omogbai Ofeimun; Ayo Olaniyi
DOI: 10.1504/IJBCG.2025.146829
48-61Unravelling visual narratives: a comprehensive analysis of Lonely Planet's Philippines visual storytelling
Arun Singh Thakur; Filmor J. Murillo
DOI: 10.1504/IJBCG.2025.146828
62-74Mapping the digital landscape: a bibliometric analysis of the role of digital marketing in customer engagement
Monika Sehgal; Kavita
DOI: 10.1504/IJBCG.2025.146830

 

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