Title: Towards automotive service engineering: a design framework and a process model for developing mobile services in automobiles

Authors: Holger Hoffmann; Jan Marco Leimeister

Addresses: Kassel University – Chair for Information Systems, Nora-Platiel-Str. 4, 34127 Kassel, Germany. ' Kassel University – Chair for Information Systems, Nora-Platiel-Str. 4, 34127 Kassel, Germany

Abstract: Currently, value creation in the automotive sector is changing dramatically, as car manufacturers try to shift from being sole producers of |hardware| towards providing mobile services in their cars. However, available methods for developing business models and software are not applicable in the automotive domain unmodified. We focus on the systematic development of automotive services – i.e., software, hardware and service provisioning – by proposing a design framework and a process model that represent all aspects of services in the automotive sector. We employ both for designing and evaluating a novel automotive service: MACS MyNews – a personalisable, interactive news service.

Keywords: mobile services; m-services; automotive service engineering; design framework; process modelling; automobile industry; value creation; automotive services; personalisable news services; interactive news services; personalisation.

DOI: 10.1504/IJEB.2011.043254

International Journal of Electronic Business, 2011 Vol.9 No.4, pp.320 - 349

Received: 08 May 2021
Accepted: 12 May 2021

Published online: 22 Oct 2011 *

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