Title: Measuring the impacts of organisational culture determinants on organisational citizenship behaviour in IT sector

Authors: Neha Singh; Anil Pawar; Radhika G. Shah; Twinkal Thakkar; Aditya Jani; Hiral Vora

Addresses: Sankalchand Patel University, Sankalchand Patel Vidyadham, Ambaji-Gandhinagar State Highway, Visnagar-384315, Mehsana, Gujarat, India ' Department of Management, Sanjivani College of Engineering, Kopargaon Tal. Kopargaon, 423 603, Ahmednagar, Maharashtra, India ' Graduate School of Management Studies, Gujarat Technological University, Academic Block-IV – GTU Chandkheda Campus, Nr. Visat Three Roads, Visat – Gandhinagar Highway, Chandkheda, Ahmedabad – 382424 – Gujarat, India ' Chimanbhai Patel Institute of Business Administration, Opp. Karnavati Club, A Next to Shapath IV, QS.G. Raod, Sarkhej – Gandhinagar Hwy., Prahlad Nagar, Ahmedabad, Gujarat 380015, India ' SAL Institute of Management, SAL Education Campus, Opposite Science City, Sola, Ahmedabad 380060, India ' SAL Institute of Management, SAL Education Campus, Opposite Science City, Sola, Ahmedabad 380060, India

Abstract: In India, the information technology (IT) sector has emerged as a dynamic, swiftly expanding industry with numerous employment opportunities. This study investigates the crucial role of organisational citizenship behaviour (OCB) in fostering the expansion of IT companies. Our cross-sectional survey includes the opinions of 378 middle-and senior-level IT administrators from a variety of organisations. Using multiple regression analysis and path analysis techniques, this study evaluates the impact of OCB on the overall efficacy of IT companies. Notably, our findings disclose that a substantial proportion, specifically 70.60%, of an IT company's efficacy can be attributed to the various OCB-influencing factors within these organisations. This study highlights the significance of fostering and recognising OCB in the workplace to increase the success and growth of IT companies in India.

Keywords: organisation citizenship; behavioural effectiveness; motivation job satisfaction; quality of work life; QWL; organisation culture; organisational citizenship behaviour; OCB.

DOI: 10.1504/IJICBM.2025.147155

International Journal of Indian Culture and Business Management, 2025 Vol.35 No.3, pp.328 - 343

Received: 16 Aug 2023
Accepted: 20 Aug 2023
Published online: 11 Jul 2025 *

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