Journal for Global Business Advancement (JGBA)

Journal for Global Business Advancement

2017 Vol.10 No.2


Pages Title and author(s)
109-124Relationship between marketing program and brand loyalty: Is there an influence of gender?
M. Sadiq Sohail; Ibrahim M. Al-Jabri; Kamarudeen Masawudu Wahid
DOI: 10.1504/JGBA.2017.083409
125-139What leads Saudi Arabian consumers to purchase counterfeit luxury products?
Norizan M. Kassim
DOI: 10.1504/JGBA.2017.083411
140-157A feedback model for an effective performance appraisal system
M. Ashraf Rizvi
DOI: 10.1504/JGBA.2017.083414
158-186The effect of communication strategy on the relationship between strategy execution (organisational level) and organisational performance: a middle level managers' perspective at higher education institutions
Mohammed R.A. Siam
DOI: 10.1504/JGBA.2017.083412
187-209Corporate failure prediction model in Indonesia: revisiting the Z-scores, discriminant analysis, logistic regression and artificial neural network
Aurelius Aaron; Yunieta Anny Nainggolan; Irwan Trinugroho
DOI: 10.1504/JGBA.2017.083415
210-226The link between creativity and credibility with sustainable growth of entrepreneurial firms: evidence from Sri Lanka
Nayana Darshana Prasad Dehigama; Barbara Igel; Geetika Goel; Anil Jayantha Fernando
DOI: 10.1504/JGBA.2017.083413