Journal of Business and Management (JBM)

Journal of Business and Management

You can read the full text of the articles marked as free below using the links provided.

2023 Vol.28 No.2


Pages Title and author(s)
1-42A Case Study Of Tax Inversion Impacts On Value Creation
John S. McQuilkin; A.J. Stagliano
DOI: 10.1504/JBM.2023.141297

Open Access Article

43-60The Moderating Effects of Product and Consumer-Brand Relationship on Type of Rewards in Consumer Cocreation
Miao Zhao; Ruby Saine; Yimin Zhu; Zhenzhu Wu
DOI: 10.1504/JBM.2023.141298

Open Access Article

61-88An Examination of Alignment of Hotel Brand Differentiation and Customer Priorities: A Case Study of Three Unique Destinations
Leili Javadpour; Sacha Joseph-Mathews
DOI: 10.1504/JBM.2023.141299

Open Access Article

89-119Validation of Self-Determination Scale: An Experiential Consumption Perspective
Zhuofan Zhang
DOI: 10.1504/JBM.2023.141300

Open Access Article