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International Journal of Technology Marketing (IJTMkt)

International Journal of Technology Marketing

2009 Vol.4 No.4

Editorial: Some fresh perspectives about marketing high technology

Pages Title and author(s)
292-315The renewal and transformation of high, medium and low tech: a comparative approach
Ziad Rotaba, Catherine Beaudry
DOI: 10.1504/IJTMKT.2009.032178
316-337Some implications of an overly used word: convergence
DongBack Seo, Mostafa Hashem Sherif
DOI: 10.1504/IJTMKT.2009.032179
338-354The competitive value of the internet: an empirical investigation
Moez Bellaaj
DOI: 10.1504/IJTMKT.2009.032180
355-367Adoption of technological innovations in the m-commerce industry
Vanessa Ratten
DOI: 10.1504/IJTMKT.2009.032181
368-387Technology intelligence systems for manufacturing technologies – an empirical analysis in the context of timing strategies
Daniel Gerhard, Kai-Ingo Voigt
DOI: 10.1504/IJTMKT.2009.032182

 

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