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International Journal of Sport Management and Marketing (IJSMM)

International Journal of Sport Management and Marketing

2018 Vol.18 No.5


Pages Title and author(s)
357-375Mind the gap: an analysis of competitive balance in the English Football League system
Daniel Plumley; Girish Ramchandani; Rob Wilson
DOI: 10.1504/IJSMM.2018.094344
376-401Exploring e-promotion in sport national governing bodies
Damien Whitburn; Adam Karg; Paul Turner
DOI: 10.1504/IJSMM.2018.094345
402-416Impact of Facebook marketing on Lebanese athletes' decision-making process
Lindos Daou; Nada Sarkis; Youssef Nader
DOI: 10.1504/IJSMM.2018.094346
417-429Development of a scale to measure gamer experiences in sport video games
Ho Keat Leng; Do Young Pyun
DOI: 10.1504/IJSMM.2018.094348
430-452The expropriation of goodwill and migrant labour in the transition to Australian football's A-League
Kieran James; Rex Walsh
DOI: 10.1504/IJSMM.2018.094349

 

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