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International Journal of Mobile Communications (IJMC)

International Journal of Mobile Communications

2026 Vol.27 No.4


Pages Title and author(s)
335-368Beneath the prosperity of social commerce: a perspective from a trust-centred online review ecology
Yan Li; Hongjie He; Bojiao Mu; Yaru Jin; Kun Shi
DOI: 10.1504/IJMC.2026.154077
369-389'Be congruent' vs. 'be diverse'? The effect of basic app types on the intent to upgrade incremental functions
Youjia Zhang; Xiaoqin Wang
DOI: 10.1504/IJMC.2026.154078
390-416Combining DEMATEL and ANP to establish a decision-making evaluation model for the farmers' association to introduce mobile technology
Chien-Heng Chou; Kuang-Husn Shih; Chien-Ta Hsieh
DOI: 10.1504/IJMC.2026.154081
417-434Evaluating the impact of colour congruence on marketing effectiveness within Instagram campaigns
Chiao-Chieh Chen; Yu-Ping Chiu
DOI: 10.1504/IJMC.2026.154079
435-456The shaping of public opinion and healthcare influence through mobile-mediated social media: a case study of Azad Kashmir during the COVID-19 pandemic
Raja Gulfraz Ali; Zakir Shah; Jie Li
DOI: 10.1504/IJMC.2026.154080

 

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