International Journal of Leisure and Tourism Marketing (IJLTM)

International Journal of Leisure and Tourism Marketing

2010 Vol.1 No.4

Editorial: Cognitive and marketing perspectives of leisure and tourism

Pages Title and author(s)
309-322Measuring the perception of leisure from a social cognitive perspective
Byunggook Kim
DOI: 10.1504/IJLTM.2010.032061
323-343Knowledge management, organisational communication and job satisfaction: an empirical test of a five-star hotel in Turkey
Mehmet Ali Koseoglu, Cetin Bektas, John A. Parnell, Shawn Carraher
DOI: 10.1504/IJLTM.2010.032062
344-357Understanding the passion of soccer for Mexican consumers
Raquel Castano, Sandra Nunez, Marijose Sanchez
DOI: 10.1504/IJLTM.2010.032063
358-377Brand and image: the strategic factors in destination marketing
Valentina Della Corte, Alessio Piras, Giuseppina Zamparelli
DOI: 10.1504/IJLTM.2010.032064
378-391Critical factors for marketing urban cultural tourism: a conceptual model
Yi-De Liu, Chi-Fan Lin
DOI: 10.1504/IJLTM.2010.032065
392-405Mass customising the tourism sector in Kerala
Suresh Subramoniam, Sindhu R. Babu
DOI: 10.1504/IJLTM.2010.032066