2026 Vol.25 No.32026 Vol.25 No.22026 Vol.25 No.12026 Vol.24 No.42026 Vol.24 No.32026 Vol.24 No.22026 Vol.24 No.12025 Vol.23 No.42025 Vol.23 No.32025 Vol.23 No.1/22025 Vol.22 No.42025 Vol.22 No.32025 Vol.22 No.22025 Vol.22 No.1 Free Access2024 Vol.21 No.3/42024 Vol.21 No.1/22024 Vol.20 No.3/42024 Vol.20 No.22024 Vol.20 No.12023 Vol.19 No.3/42023 Vol.19 No.1/22023 Vol.18 No.42023 Vol.18 No.2/32023 Vol.18 No.12022 Vol.17 No.3/42022 Vol.17 No.1/22022 Vol.16 No.42022 Vol.16 No.32022 Vol.16 No.1/22021 Vol.15 No.5/62021 Vol.15 No.42021 Vol.15 No.32021 Vol.15 No.22021 Vol.15 No.12020 Vol.14 No.42020 Vol.14 No.32020 Vol.14 No.22020 Vol.14 No.12019 Vol.13 No.42019 Vol.13 No.32019 Vol.13 No.22019 Vol.13 No.12018 Vol.12 No.42018 Vol.12 No.32018 Vol.12 No.22018 Vol.12 No.12017 Vol.11 No.42017 Vol.11 No.32017 Vol.11 No.22017 Vol.11 No.12016 Vol.10 No.42016 Vol.10 No.32016 Vol.10 No.1/22015 Vol.9 No.42015 Vol.9 No.32015 Vol.9 No.22015 Vol.9 No.12014 Vol.8 No.42014 Vol.8 No.32013 Vol.8 No.22013 Vol.8 No.12012 Vol.7 No.42012 Vol.7 No.32012 Vol.7 No.22012 Vol.7 No.12011 Vol.6 No.42011 Vol.6 No.32010 Vol.6 No.22010 Vol.6 No.12009 Vol.5 No.42009 Vol.5 No.32009 Vol.5 No.1/22008 Vol.4 No.42008 Vol.4 No.2/32007 Vol.4 No.12006 Vol.3 No.42006 Vol.3 No.32006 Vol.3 No.22006 Vol.3 No.12005 Vol.2 No.42005 Vol.2 No.32005 Vol.2 No.1/22004 Vol.1 No.42004 Vol.1 No.32004 Vol.1 No.22004 Vol.1 No.1

International Journal of Internet Marketing and Advertising (IJIMA)

International Journal of Internet Marketing and Advertising

2025 Vol.22 No.3


Pages Title and author(s)
241-258The role of online travel stores' usability in word-of-mouth generation, e-satisfaction, and users' purchase behaviour
Achilleas Barlas; Yeoryios Stamboulis
DOI: 10.1504/IJIMA.2025.146383
259-285eWOM – consumer's tryst with trust and transitions – a qualitative study
Rishikesh Bhaiswar; N. Meenakshi; Deepak Chawla
DOI: 10.1504/IJIMA.2025.146381
286-312Why do users follow sponsored influencer content? Toward a deeper understanding of consumption-related user motivations
Joerg Tropp; Andreas Baetzgen
DOI: 10.1504/IJIMA.2025.146384
313-332Far more than just flying! Role of airline brand experience in shaping brand satisfaction and brand loyalty
Harleen Pabla; Harmeen Soch
DOI: 10.1504/IJIMA.2025.146382
333-354The effect of self-monitoring and endorser attractiveness on online video advertising responses
Dongjae Lim; Jhih-Syuan Lin
DOI: 10.1504/IJIMA.2025.146386

 

Return to top