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International Journal of Internet Marketing and Advertising (IJIMA)

International Journal of Internet Marketing and Advertising

2023 Vol.18 No.1


Pages Title and author(s)
1-27The role of social networks for decision-making about tourism destinations
Bruno Miguel Vieira; Ana Pinto Borges; Elvira Pacheco Vieira
DOI: 10.1504/IJIMA.2023.128148
28-57The mediating effect of luxury perception on the relationship between social media marketing and purchase intention of luxury jewellery brands
Mirna El Shayeb; Sara El-Deeb
DOI: 10.1504/IJIMA.2023.128149
58-81Are social media and mobile applications threatening retail websites?
Ricardo Filipe Ramos; Paulo Rita; Sérgio Moro
DOI: 10.1504/IJIMA.2023.128150
82-97Listen as much as you want: the antecedents of the engagement of podcast consumers
Simoni F. Rohden; Gabriel Tassinari; Carla Freitas Netto
DOI: 10.1504/IJIMA.2023.128152
98-120Investigating factors affecting trust and purchase intention towards online websites: structural equation modelling approach
Pallavi Dogra; Arun Kaushal
DOI: 10.1504/IJIMA.2023.128151

 

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