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International Journal of Indian Culture and Business Management (IJICBM)

International Journal of Indian Culture and Business Management

2026 Vol.38 No.1


Pages Title and author(s)
1-19The spiritual theory of human pursuits: an integrative view of four life goals
Sukhada Sukhada; Shatrunjay Rawat; Sharda Nandram
DOI: 10.1504/IJICBM.2026.154071
20-47Parents' financial planning practices for the future security of female children: a study in Dibrugarh Town, Assam
Viveka Gupta; Jutimala Bora
DOI: 10.1504/IJICBM.2026.154070
48-67Efficacy of supply chain flexibility in manufacturing sectors of India
Prashant Kumar Siddhey; Uttam Kaur; Anisha Arora; Rubel Amin; V.K. Jain
DOI: 10.1504/IJICBM.2026.154069
68-93Unveiling the recall power of covert advertising: a study on stealth advertising in Indian reality shows
Gautam Gopal Dua; Ravi Devendra Vaidya; Gautam Surendra Bapat
DOI: 10.1504/IJICBM.2026.154068
94-111Assessing the effectiveness of green loans in promoting eco-friendly practices among women borrowers
R. Naveen Kumar; A. John William; V. Yuvaraj; R. Pavithra; M. Janani
DOI: 10.1504/IJICBM.2026.154067
112-133A bibliometric analysis of social media's role in shaping parents' behavioural intention for preschool selection
Vartika Bisht; Shanul Gawshinde; Rajwinder Kaur
DOI: 10.1504/IJICBM.2026.154066

 

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