International Journal of Indian Culture and Business Management (IJICBM)

International Journal of Indian Culture and Business Management

2012 Vol.5 No.6


Pages Title and author(s)
613-626Creating value: a balanced perspective
Meeta Dasgupta
DOI: 10.1504/IJICBM.2012.049338
627-643Market segmentation of clearance sales outshoppers using cluster and classification tree-based approach
M. Hemalatha
DOI: 10.1504/IJICBM.2012.049339
644-666The mediator analysis of psychological contract: relationship with employee engagement and organisational commitment
Jyotsna Bhatnagar; Soumendu Biswas
DOI: 10.1504/IJICBM.2012.049340
667-695Linking perceived service quality dimensions, customer satisfaction and perceived value with behavioural intentions in Indian retail banking: an SEM study
Rajat Gera; V.J. Sebastian
DOI: 10.1504/IJICBM.2012.049341
696-733Deconstructing context-sensitive nature of Indians' behaviour: a preliminary attempt to develop a taxonomy for three work contexts
Abinash Panda; Rajen K. Gupta
DOI: 10.1504/IJICBM.2012.049342