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International Journal of Electronic Marketing and Retailing (IJEMR)

International Journal of Electronic Marketing and Retailing

2026 Vol.17 No.2


Pages Title and author(s)
129-148Identifying and analytical evaluation of indicators of supply market intelligence of perishable products in online retailing
Mana Shakerin; Mohammd Reza Taghva; Zohreh Dehdashti Shahrokh; Iman Raeesi Vanani
DOI: 10.1504/IJEMR.2026.151731
149-175Review helpfulness in online settings: an analysis of informational and emotional content
Betul Durkaya Kurtcan; Sebnem Burnaz
DOI: 10.1504/IJEMR.2026.151735
176-201Employees' perception on financial performance and corporate governance in commercial banks
Padam Dongol; Sajeeb Kumar Shrestha
DOI: 10.1504/IJEMR.2026.151748
202-221Exploring the relationship between store image attributes, satisfaction, behavioural intention, and marital status of grocery consumers: a moderated mediation analysis
P. Parmod; Usha Arora; Farhat Akhtar; Prerna Tuteja; Abhishek Punia; Parveen Kumar
DOI: 10.1504/IJEMR.2026.151732
222-241Influencer attractiveness, parasocial relationship formation and follower purchase intention: a serial mediating effect
Sheena Lovia Boateng
DOI: 10.1504/IJEMR.2026.151736
242-263Multi-level marketing and distributor's retention: the effect of moderating role of distributor's job satisfaction in an emerging economy
Amina Muhammad Liman; Muhammad Shaheer Nuhu; Zainab Lawal Gwadabe; Maryam Mustapha; Kaltume Mohammed Kamselem; Mohammed Sani Abdullahi
DOI: 10.1504/IJEMR.2026.151737

 

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