International Journal of Electronic Marketing and Retailing (IJEMR) Inderscience Publishers - linking academia, business and industry through research

International Journal of Electronic Marketing and Retailing

Pages	Title and author(s)
1-22	Electronic service recovery strategies and satisfaction with electronic service recovery: moderating role of value co-creation Farzaneh Ghorbani Moghadam; Amir Mohammad Fakoor Saghih DOI: 10.1504/IJEMR.2023.127285
23-38	Comparison of the consumers' need for touch in terms of high-touch and low-touch products in online and offline retail stores Kalender Özcan Atilgan; Murat Bayindir DOI: 10.1504/IJEMR.2023.127278
39-60	Understanding consumer adoption and actual usage of digital payment instruments: comparison between Generation Y and Generation Z Irfan Fadhilah; Daniel Tumpal H. Aruan DOI: 10.1504/IJEMR.2023.127272
61-86	Factors influencing consumer intention to use social commerce Zaki Shoheib; Emad A. Abu-Shanab DOI: 10.1504/IJEMR.2023.127282
87-106	Interpersonal versus institutional trust: consumers' trust to sharing services and its impact on continuance intention Nezahat Ekici; Tuğba Özbölük DOI: 10.1504/IJEMR.2023.127289
107-122	How trust and perceived risk create consumer purchase intention in the context of e-commerce: moderation role of eWOM Dudi Amarullah DOI: 10.1504/IJEMR.2023.127288