International Journal of Electronic Marketing and Retailing (IJEMR) Inderscience Publishers - linking academia, business and industry through research

International Journal of Electronic Marketing and Retailing

Pages	Title and author(s)
1-4	An investigation of the relationships among domain-specific innovativeness, overall perceived risk and online purchase behaviour Hyun-Joo Lee, Patricia T. Huddleston DOI: 10.1504/IJEMR.2010.030504
15-37	Implications for e-commerce: the influence of math and computer confidence on computer self-efficacy R. Franklin Morris, Jr., Evelyn H. Thrasher DOI: 10.1504/IJEMR.2010.030505
38-54	A comparative assessment of resources of e-business-spawned and e-business-adopting export management companies Varinder M. Sharma, Vincent P. Taiani, Devraj V. Sharma DOI: 10.1504/IJEMR.2010.030506
55-65	An application of importance-performance analysis to university marketing Dennis A. Rauch, Robert D. Nale, Samuel A. Wathen, Peter B. Barr DOI: 10.1504/IJEMR.2010.030507
66-81	Efficient modelling of individual consumer preferences: facilitating agent-based online markets Frank A. LoPinto, Cliff T. Ragsdale DOI: 10.1504/IJEMR.2010.030508
82-96	Exploring wearin and wearout in web advertising: the role of repetition and brand familiarity Sang Yeal Lee, Yong-Suk Cho DOI: 10.1504/IJEMR.2010.030509