International Journal of Business Innovation and Research (IJBIR)

International Journal of Business Innovation and Research

2025 Vol.38 No.5


Pages Title and author(s)
1-22Green process innovation and sustainable performance: an exploratory study in Bat Trang ceramic craft village
Trang Quynh Nguyen; Huyen Thanh Nguyen; Truong Trong Hoang
DOI: 10.1504/IJBIR.2025.148938

Open Access Article

23-48The role of AI-powered chatbots on improving customer experience in e-commerce: a case study of pharmaceutical organisations in Shanghai
Ziyi Jing; Tachakorn Wongkumchai
DOI: 10.1504/IJBIR.2025.148940

Open Access Article