International Journal of Business Innovation and Research (IJBIR)

International Journal of Business Innovation and Research

2015 Vol.9 No.4


Pages Title and author(s)
375-395Exploring relationship marketing dimensions and their effect on customer loyalty - a study of Indian mobile telecom market
Ashish Gupta; G.P. Sahu
DOI: 10.1504/IJBIR.2015.070176
396-414Research framework for analysing consumerism in Mexico towards renewable energy products
Pável Reyes-Mercado; Rajagopal
DOI: 10.1504/IJBIR.2015.070174
415-436Cyber Ocean: a roadmap to maritime cloud
Kleanthis Dellios; Dimitrios Papanikas; Despina Polemi
DOI: 10.1504/IJBIR.2015.070175
437-454An analysis of consumer preferences and segmentation for mobile phone service providers in India: a multivariate approach
Sita Mishra
DOI: 10.1504/IJBIR.2015.070177
455-469Classification and ranking rural areas in Greece based on technical, economic and social indicators of the agricultural holdings
Pathena Chatzinikolaou; Thomas Bournaris; Fedra Kiomourtzi; Christina Moulogianni; Basil Manos
DOI: 10.1504/IJBIR.2015.070178
470-485Developing a fuzzy enhanced Russell measure for media selection
Nazanin Ahmady; Reza Farzipoor Saen; Elham Ahmady; Amir Hossein Sadeghi
DOI: 10.1504/IJBIR.2015.070179
486-506Social media: adoption and legal issues impact on business innovation
Anas Al Bakri; Nazzal Kisswani
DOI: 10.1504/IJBIR.2015.070213