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International Journal of Business Forecasting and Marketing Intelligence (IJBFMI)

International Journal of Business Forecasting and Marketing Intelligence

2019 Vol.5 No.2


Pages Title and author(s)
125-144Understanding the adoption of mobile marketing by small and medium enterprises of Pakistan
Zeeshan Iqbal; Maimoona Malik; Masood Ul Hassan
DOI: 10.1504/IJBFMI.2019.101601
145-172An uncertain inventory model for deteriorating products with imperfections, variable selling price, partial backlogging and selling price dependent time varying demand
Arindum Mukhopadhyay
DOI: 10.1504/IJBFMI.2019.101603
173-187Green marketing and competitive advantage in the manufacturing industry in Nigeria
Ebhote Oseremen
DOI: 10.1504/IJBFMI.2019.101605
188-204VANFIS: virtual adaptive neuro-fuzzy inference system for modelling and forecasting stock data
Sarat Chandra Nayak; Bijan Bihari Misra
DOI: 10.1504/IJBFMI.2019.101604
205-222Comparing third-party logistics network and fourth-party logistics network using social network analysis approach
Sumit Sakhuja; Vipul Jain; Shilpa Jain
DOI: 10.1504/IJBFMI.2019.101607
223-240An empirical study of benchmarking marketing efforts
Mehir Kumar Baidya; Bipasha Maity
DOI: 10.1504/IJBFMI.2019.101606
241-248Cross selling of investment products and services: a case study of leading financial services organisation
Saibal Dutta; Sujoy Bhattacharya
DOI: 10.1504/IJBFMI.2019.101608

 

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