International Journal of Business Forecasting and Marketing Intelligence (IJBFMI)

International Journal of Business Forecasting and Marketing Intelligence

2017 Vol.3 No.1


Pages Title and author(s)
1-12Exploring fast food outlets food quality in India - an exploratory study on consumer dining expectations and industry performances
D.P. Sudhagar
DOI: 10.1504/IJBFMI.2017.082546
13-37Consumer preference for electronic consumer durable goods in India: a conjoint analysis approach
Kushagra Kulshreshtha; Naval Bajpai; Vikas Tripathi
DOI: 10.1504/IJBFMI.2017.082542
38-49Moderation effect of culture on the relationships among hedonism, product information, social integration and attitude towards advertising: an empirical study
Vikas Gautam
DOI: 10.1504/IJBFMI.2017.082547
50-77Green supply chain inventory model for deteriorating items with variable demand under inflation
Smita Rani; Rashid Ali; Anchal Agarwal
DOI: 10.1504/IJBFMI.2017.082548
78-92Arithmetic operations of trapezoidal fuzzy variable using credibility theory
Totan Garai; Dipankar Chakraborty; Tapan Kumar Roy
DOI: 10.1504/IJBFMI.2017.082550