International Journal of Business and Emerging Markets (IJBEM)

International Journal of Business and Emerging Markets

2026 Vol.18 No.3


Pages Title and author(s)
271-284Performance appraisal in a public sector firm: testing organisational justice theory in an emerging market
Ali Bin Hussein Bin Ali Al-Yamani; Tahir Masood Qureshi; Irfan Saleem
DOI: 10.1504/IJBEM.2026.154813
285-307Two stage portfolio optimisation trough sentiment analysis: a data envelopment analysis based approach
Ünsal Kiran; Oktay Taş
DOI: 10.1504/IJBEM.2026.154811
308-331Does word of mouth matter for brand love among young consumers: the mediating role of consumer brand loyalty
Manoj Kumar Mishra; Nidhi Sharma; Sunil Kumar
DOI: 10.1504/IJBEM.2026.154815
332-348Unity is strength. A case study of regional businesses in inner Mongolia during the COVID-19 pandemic
Yuan Zhai; Derek Watson
DOI: 10.1504/IJBEM.2026.154814
349-368Impact of religious commitment on the consumer's decision-making styles
Swati Saini; Rajiv Kumar
DOI: 10.1504/IJBEM.2026.154812
369-397Exploring xenocentrism in global brand consumption: insights from the Vietnam fashion industry and its implications for cultural adaptation
Ngoc Bich Do; Tra My Nguyen
DOI: 10.1504/IJBEM.2026.154816