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International Journal of Business and Emerging Markets (IJBEM)

International Journal of Business and Emerging Markets

2026 Vol.18 No.2


Pages Title and author(s)
129-153Business model construction processes and mechanisms of start-ups in nascent markets
Zheng Cheng; Renato Pereira
DOI: 10.1504/IJBEM.2026.152671
154-172When does CEO tenure matter for performance? Evidence from Brazilian firms
Roberto Tommasetti; Patricia Maria Bortolon; Vinicius Mothé Maia; Marcelo Alvaro da Silva Macedo
DOI: 10.1504/IJBEM.2026.152669
173-193The impact of green marketing strategy on performance of small and medium enterprises in Vietnam
Hong Thi Xuan Nguyen; Anh Thi Phuong Nguyen; Hong Thi Nguyen; Huong Thi Kim Nguyen; Ha Thu Dao
DOI: 10.1504/IJBEM.2026.152672
194-212Effect of integrated marketing communication tools in enhancing employee performance
Samarth Singh; Maitri
DOI: 10.1504/IJBEM.2026.152674
213-250Corporate governance and cash holdings: new evidence from Asian markets
Seyed Alireza Athari
DOI: 10.1504/IJBEM.2026.152670
251-269Values and lifestyles of the consumers of the farmers' markets of Valle De Aburrá, Antioquia - Colombia
Rodolfo Casadiego-Alzate; Vanesa Sanguino-García; Paula Andrea Velásquez Calle; Vladimir Díaz Mesa; Diomer Alejandro Palacio Miranda
DOI: 10.1504/IJBEM.2026.152673

 

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