Experiential tourism standards: the perceptions of rural tourism providers Online publication date: Tue, 09-May-2006
by William L. Smith
International Journal of Services and Standards (IJSS), Vol. 2, No. 3, 2006
Abstract: This paper presents the results of an exploratory study of the perceptions of a group of rural Kansas tourism providers to a set of 20 experiential tourism standards. The results of this exploratory study are examined and discussed in the context of current experiential tourism literature and implications for future research are discussed. Finally, implications for management practice are reviewed and discussed.
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