Prioritisation of agile characteristics in products using fuzzy AHP approach through the referencing of the features of mobile phones
by V.M.M. Thilak; S.R. Devadasan; M. Vinod; D.T. Sunil
International Journal of Business Information Systems (IJBIS), Vol. 29, No. 2, 2018

Abstract: In order to face the intensification of competition, modern companies are required to implement agile manufacturing paradigm. Since mobile phone manufacturers have implemented the characteristics of agile manufacturing paradigm, the mobile phone industry thrives in this competitive world by frequently bringing out several models of mobile phones with amazing features. In the context of this observation, the research reported in this paper was carried out. In this research, 30 features that ascribe the agile characteristics of mobile phones were identified. Subsequently, fuzzy analytic hierarchy process (AHP) technique was applied to prioritise the features and characteristics that infuse agility in mobile phones. The outcome of this research revealed that functional characteristic has been playing major role in enhancing the agility of the mobile phones. This result indicates that modern companies are required to prioritise the infusing of functional characteristic in products for exercising speedy implementation of agile manufacturing paradigm.

Online publication date: Wed, 12-Sep-2018

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