The neoliberal salvation of metacapitalism Online publication date: Mon, 10-Sep-2018
by George Mickhail; Anthony Tinker; Aida Sy
International Journal of Economics and Accounting (IJEA), Vol. 9, No. 1, 2018
Abstract: The salvationary promise of immortality is equally seductive let alone dominant in our personal and professional lives alike. The promise of consulting firms of a company's global successful salvation is no different to human salvation. Consulting firms represent the modern religious experience to companies. It is our contention that a ritual such as: MetaCapitalism by the Consulting Cult, is an aggressive form of corporate colonisation of our social relations, of our identity as humans, and of life itself, which creates crises at all levels of our existence on a global scale, while degrading our emancipative creative qualities into alienated commodities that are far removed from the complexities of the human condition. The spectacle of socio-economic and political upheaval in the world today only overwhelms the disenfranchised populace who may be out in force making their discontent known and disconnects them from the powers that control their lives.
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