The first decade of e-commerce
by Godwin C. Ariguzo, Efrem G. Mallach, D. Steven White
International Journal of Business Information Systems (IJBIS), Vol. 1, No. 3, 2006

Abstract: Executives remain hopeful, despite recent turmoil in the e-commerce business environment, that the internet will fulfil their expectations and become a source of competitive advantage. The authors of this article provide a historical review of the first decade of e-commerce and its business models. The authors provide a historical foundation so that future research will not duplicate what has already been done by documenting the evolution of e-commerce models developed by researchers during the initial decade of e-commerce. In addition, strategic challenges facing executives who seek to use the internet as part of their global business strategy are offered.

Online publication date: Tue, 10-Jan-2006

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