Objectives, product choice, non-price instruments and firm-specific dominance in differentiated oligopoly
by T.V.S. Ramamohan Rao
International Journal of Economics and Business Research (IJEBR), Vol. 14, No. 1, 2017

Abstract: Every firm in differentiated oligopoly attempts dominance and growth by differentiating its actions from those of rival firms in the market. However, each of them has to be vigilant about the strategies of rivals who are close on their heels. Dominant choices, differentiating strategies, as well as defensive choices may manifest themselves concurrently. Any of these choices may be a result of the goals that a firm wishes to achieve, its product mix, and non-price strategies. This study attempts to setup an analytical procedure to identify the specific actions of each firm toward the attainment of their desired position. A detailed numerical example has been setup to illustrate the operation of this unique method.

Online publication date: Sun, 30-Jul-2017

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