Quality assessment of academic websites using structured equation modelling Online publication date: Fri, 24-Mar-2017
by Akash Deep; Yagya Sharma; Ramesh Anbanandam
International Journal of Management in Education (IJMIE), Vol. 11, No. 2, 2017
Abstract: Academic websites have not evolved much as compared to other sector websites, like e-commerce, tourism, etc. They seem to fall back in areas such as structural design and maintenance quality, which have a direct influence on user experience. A model is hypothesised to evaluate the quality of academic websites. The research is intended to suggest future developers to construct an effective website. A survey has been conducted to gain the user's perspective for an academic website. Data were collected from 124 respondents, and confirmatory factor analysis and other reliability tests have been employed to validate the model. Structured equation modelling has been further used to test the hypotheses. The study indicates that the suggested nine quality constructs (system accessibility, design, responsiveness and functionality; information understandability, relevance and current; service perception of service and trust building) directly affect the user satisfaction of an academic website from a student's point of view.
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