Growth strategies for young e-ventures through structured collaboration
by Christine Volkmann, Kim Oliver Tokarski
International Journal of Services Technology and Management (IJSTM), Vol. 7, No. 1, 2006

Abstract: The present paper deals with the representation, analysis, and employment of structured and unstructured collaboration as collaborative growth strategies of young e-ventures, focusing on the section of technology-orientated and technology-induced growth strategies. Based on this approach, the argumentation is investigated with regard to its relevance as potential growth strategy with the help of technological developments in the collaborative business and its characteristic forms of unstructured and structured collaboration with particular emphasis on web services. The line of argumentation is supported and illustrated using some successful examples.

Online publication date: Tue, 22-Nov-2005

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