Attributes influencing buying of residential apartments
by Ajoy Kumar Dey
International Journal of Entrepreneurship and Innovation Management (IJEIM), Vol. 20, No. 5/6, 2016

Abstract: Several previous studies have probed different aspects of the decision-making process of home buyers worldwide; but we have a limited understanding of the factors that influence the choice of Indian buyers of residential apartments and their post purchase satisfaction. Extant literature on consumer satisfaction of buyers of apartments suggests that the satisfaction and willingness to recommend are impacted by dissatisfaction components; basic and lifestyle amenities; basic and value added features and external influencing factors such as promotion, distance, safety and security, environment at the location and financial. By deploying structural equation models, this study extracts the factors that buyers of residential apartment in India consider before purchase. It is found that the characteristics of the building have no significant effect on buyer's residential satisfaction. Further, characteristics do not play the role of mediating variable between external influencing factors and satisfaction. Factors like escalation in prices; clogged kitchen outlet; dimensions of built up area; readiness of sample flat; quality of after sales service; safety and security features and the environment friendly initiatives taken produce significant effects on satisfaction.

Online publication date: Thu, 27-Oct-2016

The full text of this article is only available to individual subscribers or to users at subscribing institutions.

 
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.

Pay per view:
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.

Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Entrepreneurship and Innovation Management (IJEIM):
Login with your Inderscience username and password:

Username:        Password:          Forgotten your password?

Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.

If you still need assistance, please email subs@inderscience.com