An empirical study on urban e-commerce competitiveness of China Online publication date: Tue, 28-Jun-2016
by Shi Yin; Lin Wang; Jianzheng Yang
International Journal of Mobile Communications (IJMC), Vol. 14, No. 4, 2016
Abstract: As a strategic emerging industry, e-commerce plays an important role in transforming China's economic development model. At the city level, promoting the development of e-commerce is also regarded as the favourable mean to improve the urban comprehensive competitiveness level. Due to the convenience and ubiquity of m-commerce, it has already become the new direction of e-commerce. Considering that m-commerce data cannot be totally removed from traditional e-commerce data in local government statistics, this paper studies the key problems of e-commerce development of China's urban cities through the empirical analysis on e-commerce competitiveness of demonstration cities. Also through the correlation analysis of the development of m-commerce and e-commerce, it is considered that m-commerce is an important contribution to the development of e-commerce. Finally, the paper helps government to make more effective and targeted e-commerce development strategy, especially in m-commerce, to promote urban economic growth and comprehensive strength.
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