Artificial neural network: an upcoming strategic decision planning support tool Online publication date: Sun, 01-Jun-2014
by Godwin J. Udo
International Journal of Computer Applications in Technology (IJCAT), Vol. 11, No. 1/2, 1998
Abstract: Finding a reliable technique to help in the strategic planning is not a new research issue. Past studies, using several techniques and models, have shown only limited progress. Existing techniques are either too complex and time-consuming or too unreliable for full-scale adoption. Artificial neural network (ANN) technology seems capable of overcoming most of these shortcomings. This paper overviews existing techniques: the strategic-fit concept, CAPM, traditional DSS, and expert systems and contrasts them with ANN. An illustrative application is used to demonstrate the effectiveness of ANN in supporting a diversification strategic planning.
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Computer Applications in Technology (IJCAT):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email subs@inderscience.com