Technological interdependence and company organization: the case of simultaneous engineering in the car industry
by D.G. Shenas, S . Derakhshan
International Journal of Vehicle Design (IJVD), Vol. 13, No. 5/6, 1992

Abstract: This paper looks at how market competition and increased technological developments in the car industry has necessitated organisational innovation, in particular the practice known as simultaneous engineering (SE). This new approach to production of goods involves the integration of previously separate departments such as R&D, manufacturing, marketing, etc., into one common activity. In addition to internal reorganisation, SE has also forced companies to reconsider the relationships with their vendors. When successful, the impact of SE is to reduce time to market and increase both quality and product variety.

Online publication date: Tue, 27-May-2014

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