Conceptual framework for integrating technology into business strategy
by W.H. Matthews
International Journal of Vehicle Design (IJVD), Vol. 13, No. 5/6, 1992

Abstract: This paper focuses on the ways that commercial and technology managers communicate as companies try to be more successful in managing technology for growth and competitive advantage. A framework is presented that provides an explicit and systematic way to integrate the different perspectives in the planning process. The framework focuses on the key questions involved in formulating an 'overall business strategy', in determining the 'strategic context' for examining a variety of 'technological considerations' and for transforming judgments about technologies into an examination of the 'strategic implications' for the firm. Once a business strategy emerges from this iterative process, the elements of a technology strategy can be derived. Within this framework, a variety of techniques can be used to generate questions, structure answers, and focus on options and trade-offs.

Online publication date: Tue, 27-May-2014

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