Digital divide in social networking sites
by Yoosun Hwang; Namkee Park
International Journal of Mobile Communications (IJMC), Vol. 11, No. 5, 2013

Abstract: This study investigated the effects of demographic variables on the use of social networking sites (SNSs) and SNS users internet skills to expand the theoretical scope of digital divide. The effects of individuals intentions of using SNSs on their social participation were also examined. Data were obtained through an online survey. For the analysis of SNS use, Facebook, Twitter, MySpace and Cyworld were included. Results demonstrate that, for both SNS use and internet skills, education, monthly income and smartphone use affected SNS use positively, whereas age affected them negatively. Intention of relationship management and hard news consumption on SNSs influenced participation in social activities. Implications of the findings were discussed.

Online publication date: Thu, 03-Oct-2013

The full text of this article is only available to individual subscribers or to users at subscribing institutions.

 
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.

Pay per view:
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.

Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Mobile Communications (IJMC):
Login with your Inderscience username and password:

Username:        Password:          Forgotten your password?

Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.

If you still need assistance, please email subs@inderscience.com