Resource-based theory and its link to the global strategy, structure, and performance relationship: an integrative framework
by Olivier Furrer, Jeffrey A. Krug, D. Sudharshan, Howard Thomas
International Journal of Management and Decision Making (IJMDM), Vol. 5, No. 2/3, 2004

Abstract: The global strategy literature provides a basis for examining strategy, structure, and performance relationships in multinational firms. We develop a framework that examines these relationships and their linkages to the firm's intangible asset portfolio. Drawing on resource-based theory, this framework suggests that an on-going multinational firm's worldwide performance is dependent on the fit between its intangible asset portfolio, foreign market entry strategies, partner relationships, and worldwide organisational structure. Each of these dimensions can be linked back to the firm's worldwide strategy and the characteristics of its industry. Implications for research are discussed.

Online publication date: Sat, 25-Sep-2004

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