On support of business activities by internet commerce: case of TOP 100 CZ firms
by Jaroslav Jandos
International Journal of Information Technology and Management (IJITM), Vol. 3, No. 2/3/4, 2004

Abstract: Internet commerce, and especially web commerce, applications are often used as part of firm's business strategy. The paper presents results of analysis of e-commerce adoption in top 100 firms in the Czech Republic (TOP 100 CZ firms). These firms belong to various industrial business sectors. Analysis is based on assessment of company's websites. Assessment is based on evaluation of company websites executed from customer's point of view. For evaluation, the WBE (website business evaluation) method was used. Results show that most of the top 100 Czech firms (in fact all but four) are using e-commerce, typically in the form of websites; however, most of these are only for support of the information phase of the market transaction. Even in the Czech Republic, this use – which a few years ago could present competitive advantage – is becoming common and almost imperative from a business point of view.

Online publication date: Mon, 23-Aug-2004

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