Aligning flexibility in the supply chain for coping with supply-side risks to ensure mass customisation Online publication date: Wed, 17-Sep-2014
by Carolin Singer; Wolfgang Kersten; Meike Schroeder; Joerg Dalhoefer
International Journal of Mass Customisation (IJMASSC), Vol. 4, No. 3/4, 2012
Abstract: While individualised customer demand leads various companies to take a mass customisation approach, organisations also cooperate more closely with their supply chain partners and depend even further on each other. Hence, they are at a higher risk. In order to cope with risks and to ensure mass customisation, flexibility plays a prominent role. Based on an analysis of the relevant literature and an identification of current gaps, this paper presents a method which aims at the integration of supply chain risk and flexibility management in order to enable mass customisation. The proposed method facilitates the management of flexibility within supply chain risk handling. The application of the method is then demonstrated with two case studies focusing on different parts of the same supply chain. They illustrate the considerable importance for aligning flexibility along the mass customisation supply chain.
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Mass Customisation (IJMASSC):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email subs@inderscience.com
Our Blog 
Follow us on Twitter 
Visit us on Facebook