The rise and globalisation of the Indian IT industry: dual case study of Wipro Technologies and Infosys Online publication date: Sat, 21-Feb-2015
by Sabeer Ahmed Khan, Pier A. Abetti
International Journal of Services Technology and Management (IJSTM), Vol. 15, No. 3/4, 2011
Abstract: This paper discusses the rise and globalisation of the Indian IT industry with emphasis on software and services. First we review the driving forces that led to success and present an in-depth dual case study of Wipro Technologies and Infosys. We then discuss the position of the six major Indian IT companies compared to their four major competitors in the USA, and their competition from developing countries, specifically Pakistan. We develop two possible complementary strategies, organic and inorganic, for future progress: 1) climbing (integrating) up the value chain and relinquishing the lower end; 2) mergers and acquisitions utilising the available rich cash reserves. We conclude with a probable scenario of development of the Indian IT industry during the next decade.
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