The impact of business-to-business electronic marketplaces: a field study Online publication date: Sat, 21-Feb-2015
by Shan Wang, Shi Zheng
International Journal of Networking and Virtual Organisations (IJNVO), Vol. 8, No. 3/4, 2011
Abstract: Although business to business electronic marketplaces (EMs) are new phenomena and their impact on firms is still limited, its worth well keeping track of the impacts since more and more firms participate in EMs. This research is a preliminary study of the impact of EMs. Five aspects of EM impacts are studied, including business value of EMs, EM impact on price and competition, and buyer-supplier relationships, learning effects and satisfaction with EMs. The results of the survey show that buyers in EMs more and more demonstrate market-like purchasing behaviour, although, long-term relationships with existing suppliers are still valued. There are both tangible and intangible benefits of using the service of EMs. However, not all the benefits contribute to buyer and supplier satisfaction with EMs. Suppliers are more satisfied with tangible benefits but sellers are more satisfied with purchasing decision improvements as a result of the learning effect on EMs.
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Networking and Virtual Organisations (IJNVO):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email subs@inderscience.com
Our Blog 
Follow us on Twitter 
Visit us on Facebook