Impact of class selection reasons on online student performance: an Operations Management case study
by Rick L. Wilson
International Journal of Management in Education (IJMIE), Vol. 5, No. 2/3, 2011

Abstract: Demand for undergraduate online classes has dramatically increased. This research note explores whether reasons for students taking online classes impact their class performance. Data was collected from an online version of a required business class, Operations Management (OM), at a major comprehensive US University. Results of this study indicated modest evidence that online Course Selection Reasons (or CSRs) moderated the relationship between student GPA, a surrogate representation of their ability, and class performance. Thus, online classes may better enhance student experiences if potential course performance benefits are emphasised.

Online publication date: Thu, 12-Feb-2015

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