Destination image: an overview and summary of selected research (1974–2008) Online publication date: Tue, 30-Nov-2010
by Azlizam Aziz, Nurul Amirah Zainol
International Journal of Leisure and Tourism Marketing (IJLTM), Vol. 2, No. 1, 2011
Abstract: Destination image area have been studied in over than three decades and have contributed to the management and marketing purposes in many tourism field. Sixty destination image journals beginning from 1974 to 2008 were collected in order to summarise and provide a useful overview to destination image researchers specifically and tourism researchers generally.
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