Developing the skills of technologists in strategic decision making - a multi-media case approach
by David Birchall, Matty Smith
International Journal of Technology Management (IJTM), Vol. 15, No. 8, 1998

Abstract: The information age is posing new challenges for organisations. The role of technology as a source of competitive advantage has long been recognised as dependent upon how effectively those within the organisation deploy it. The contribution of technologists in shaping strategy is also well recognised. However, technologists are often seen as not having sufficient input into the strategic decision making process. Many turn to MBA programs to develop their knowledge, understanding and personal competences. In this paper, the authors describe how the case method has traditionally been used to aid in this process. They then discuss the opportunities afforded by multimedia and groupware to create enhanced learning opportunities based on a dynamic case analysis. Such a system is seen by the authors as having the potential to be the backbone of a knowledge management system to support everyday decision-making.

Online publication date: Fri, 01-Aug-2003

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