Creativity enhancement software: a systemic approach
by Peter Bond, Paul Otterson
International Journal of Technology Management (IJTM), Vol. 15, No. 1/2, 1998

Abstract: Intense conditions of competition provide the main driver behind the search for innovation opportunities. The nature of competition demands that the search has to be more systematic than in the past in order to be effective (right first time) and more efficient in resource usage (more from less). In response to this situation the authors are developing a computer-enhanced technique for seeking innovation opportunities based upon a conceptual framework of systems thinking. Within this framework several conceptual tools have been developed including the Design Acceptance Cycle (DAC), which is embodied in creativity enhancement software called Serendipity. The technique uses systems based principles of complementarism such as the use of analogy and metaphor to stimulate radical reconceptualisations of solutions for embodiment into the physical product, Designers working with problem owners are exposed to original and new perspectives gained by exploring the ''product-in-use'' and the tacit or personal knowledge of the user. In particular, the method should expose the tacit knowledge of ''products-in-use'' in similar or analogous techniques or processes.

Online publication date: Tue, 29-Jul-2003

The full text of this article is only available to individual subscribers or to users at subscribing institutions.

 
Existing subscribers:
Go to Inderscience Online Journals to access the Full Text of this article.

Pay per view:
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.

Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Technology Management (IJTM):
Login with your Inderscience username and password:

Username:        Password:          Forgotten your password?

Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.

If you still need assistance, please email subs@inderscience.com