The changing role of the American firm in a global economy
by Abbas J. Ali
International Journal of Trade and Global Markets (IJTGM), Vol. 2, No. 2, 2009

Abstract: The paper addresses the nature and role of US-based firms in a globalised economy. The role of the firm is examined in the context of various forms of American capitalism. The paper begins with an examination of the reason for the existence of the firm with a focus on the evolutionary aspects of business organisation and historical conditions that have led to the rise of particular market orientations. In acknowledging the evolutionary aspects of the firm, the paper underscores the fact that there are a number of factors, including the market context, which shape and determine organisational goals.

Online publication date: Thu, 21-May-2009

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