E-government application in promoting local tourism: an empirical study
by Jiaqin Yang, Erin M. Harris, Mike Whitfield
Electronic Government, an International Journal (EG), Vol. 6, No. 1, 2009

Abstract: This paper describes an empirical study about the current issues and development of the application of electronic government (e-government) in promoting local tourism industry for small and local cities and counties throughout the USA. The primary data for this study are collected through a comprehensive website evaluation. The objectives of this research are: 1) to examine the use of online tourism promotion implemented in local city and county websites across the USA; 2) to identify major issues and challenges for local governments in promoting local tourism online; 3) to discuss the managerial implications for future research. The data collected from this study show that there is an emerging need for improvement in promoting local tourism through e-government application.

Online publication date: Sun, 18-Jan-2009

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